IAA achieved 45 million contacts worldwide via social media – around 810,000 visitors –228 world premieres.
If this is not impressive enough, this year Arab Motor World is bringing the future to your screen straight from IAA 2017.
Arab Motor World is covering IAA from a futuristic angle with some of the best Concept Cars produced to set the pace for the future of automobile, in addition to a selection of the main highlights taken during this year’s IAA.
The main themes at this year’s IAA have been digitization and, in particular, electric mobility with IAA attracting around 1,000 exhibitors from 39 countries. The show offered nearly 200,000 square meters of exhibition space. The IAA hosted 363 innovations, including 228 world premieres – and both figures are new records.
Over 400 exhibitors were supply companies, and they alone presented 166 world premieres.
At the New Mobility World (NMW), the IAA offered an additional format for all new players in the world of mobility. It brought together innovators from all sectors, who develop new solutions, technologies or products for the mobility of tomorrow and beyond. The largest IT and technology firms were present – including Facebook, Google, SAP and Qualcomm. In all 7,000 visitors attended the NMW conferences.
In addition to its 810,000 visitors, IAA also accredited over 11,400 journalists from 96 countries.
After the IAA comes another IAA! The 68th IAA Cars will take place in Frankfurt am Main from Thursday, September 12 to Sunday, September 22, 2019. It will be preceded by the Press Days on September 10 and 11, 2019.