Petrolheads spanning the UAE and the wider region descended on Yas Marina Circuit, the home of the Etihad Airways Abu Dhabi Grand Prix, on Friday, February 9 to test the latest offering from premium tyre manufacturer Pirelli in the thrilling ‘Pirelli P Zero Experience’.
A convoy of more than 200 supercars, from across the UAE, GCC and Jordan, took to the iconic Yas Marina track, forming a multimillion dollar convoy. The supercar owners were then given the opportunity to satisfy their need for speed in a two-lap drive around the 6.5km full F1 circuit.
The dazzling car convey stunned the attendees as it includes the fastest vehicles around the globe including the Ferrari 458 Speciale, Lamborghini Aventador SV, McLaren 675 LTs, Lamborghini Huracan, Porsche 918 Spyder, Porsche 991 GT3R and many others.
Pirelli teamed up event sponsor Porsche to give motoring enthusiasts the opportunity to try out the Italian brand’s latest, famous P Zero tyres, with a spin around the track in Porsche’s latest supercar models.
“It was a pleasure to have so many supercars in the one place and be able to satisfy the petrolheads’ need for speed in a safe environment, while showcasing the latest innovation in Pirelli’s renowned tyre technology with the P Zero,” said Carlos Milani, Managing Director Pirelli, Middle East and India, Pirelli.
“It is testament to the widespread appeal and reputation of the P Zero Experience that we had supercar owners from across the GCC and Jordan fly in with their vehicles just for this event. And, it was especially pleasing to witness most of the supercars in attendance were fitted with Pirelli tyres, proving to us that we are meeting demand for quality, performance and reliability.”
“This was the first event for 2018 with our circuit partners Pirelli and our third of the series. Hosting this great brand is always a privilege. Working with a client who allows our in-house Event Team to get creative and deliver a complete branded fit out of their event space allows us to add value and makes for a fun and engaging day out”. Jo Bates, Head of Events Management, Yas Marina Circuit.’