Events Coverage Feature Coverage Videos

Tuning World Bodensee 2019

The right car style and the right drive were what mattered most at the 17th Tuning World Bodensee. 82,300 car fans were drawn to the fairgrounds in Friedrichshafen. With three new areas, a new date and a new schedule, the international trade fair event really put the pedal to the metal once again.

The optimizations and changes to this year’s Tuning World Bodensee concept were well received and reflect current trends in the scene. This attracts a young and trend-conscious audience from the large area around the border triangle and continues to make Tuning World Bodensee the largest pure tuning event in Europe.


1,300 cars – more than ever before – and 197 exhibitors showed all the popular and trendy innovations in the field of care refinement. The Style Mile, where the tuning trends were shown, the Polo Dome and the eSports Circuit celebrated their premiere. Also extremely popular were the drift shows, the European Tuning
Showdown (ETS) and the crowning of Miss Tuning 2019.

Carbon, gold leaf, airbrushing or LEDs – everything that makes cars more beautiful and special was shown for three days. Tuning World Bodensee celebrates cars in all their facets and all the tuning artists who meet here, exchange ideas and get inspired.

1,300 cars, 156 club stands, 156 participants in the Style Mile, 120 polos, 48 ETS participants and 12 candidates for Miss Tuning is what characterized – the 17th edition of Tuning World Bodensee

Tuning World Bodensee will continue to be successful and will be marked for the future in the calendars of the tuning fan community.



Aftermarket News





P Zero World reaches its third continent: after Los Angeles, Munich and Monte-Carlo, the latest flagship store has opened in Dubai. This bespoke symbol of Pirelli’s retail strategy – and its leading position in the market – now makes its mark in a key territory that links the Middle East with the rest of the world. A parade of more than 60 supercars belonging to fans and local collectors celebrated the opening of the new store, having first paraded through the city, while the following day more than 200 cars took to the track at Yas Marina in Abu Dhabi for the P Zero Experience: Pirelli’s own brand of track day.

The P Zero World concept has often been summarised as a ‘boutique for tyres’: in other words, a shop where customers can find Pirelli’s most exclusive products alongside services dedicated to the exotic worlds of luxury and sports cars. The P Zero World boutiques are the only places where the entire range of Pirelli tyres is available, such as the P Zero Trofeo R – the road-homologated tyre with the highest performance levels of the entire range – or the Pirelli Collezione for collectors’ cars: designed to combine classic looks with modern performance.

Naturally, the entire range of Pirelli products is available to customers, including motorbike tyres and Velo tyres, as well as Pirelli Design accessories. The exclusive services available to customers of the new P Zero World in Dubai include car valeting and courtesy cars. But not only that: P Zero World allows people to immerse themselves in the world of Pirelli, from the images symbolising the world’s most famous calendar, to the multi-coloured display of F1 tyres.

This underlines Pirelli’s strategy that is focussed on premium and prestige products: an area of the market that shows constant growth, where the Italian firm has been able to gain a solid leadership recognised by both customers and carmakers. In numbers, this means that Pirelli supplies more than half the world’s prestige cars with original equipment. So more than one out of every two supercars leaves the factory on Pirelli tyres, while the Italian firm has also taken 20% of the premium market, confirming its leadership of the entire high value sector.



Dubai, at the centre of the United Arab Emirates, has been an important commercial and transport hub throughout history, which has always made it one of the most open places to influences and trends from the rest of the world in the Middle East. It’s no coincidence that in 2020 Dubai will host Expo: the world exhibition that will attract 25 million tourists. In Dubai, there’s a huge passion for cars, making it the second-most important car market for the whole of the Gulf, behind only Saudi Arabia. The United Arab Emirates are at the centre of the Middle Eastern car market, a region that expects a yearly growth of 4-5% in luxury cars over the next few years.

Proof of this overriding passion can even be seen in Dubai’s police force, which boasts a supercar fleet that any car collector would be proud of: including a Lamborghini Aventador, Ferrari FF, Bentley Continental GT, McLaren 12C and Audi R8. Some of these police cars took part in the parade of 60 supercars that marked the opening of Dubai’s P Zero World. W Motors, the first Arab hypercar company, is also active in Dubai, with a Pirelli-equipped Fenyr SuperSport a highlight of the opening of P Zero World. The CEO of W Motors, Ralph R. Debbas, was an honoured guest at the opening, representing a visionary and exclusive constructor shaping the future mobility in the region. An Aston Martin Zagato was additionally on display. For the famed Italian coachbuilder, Zagato, Dubai was the start of celebrations to mark its centenary, as P Zero World was opened.

So it’s no surprise that in Dubai – and in the United Arab Emirates in general – this passion for sports cars goes hand in hand with clear and precise choices from motorists. When it comes to tyres, homologations and marked tyres have an important strategic importance in this market, where the tendency from supercar owners is to buy marked tyres whenever a change is needed: in other words, tyres that have been designed specifically for the cars they are fitted to. It’s a choice that is at the heart of a strategy Pirelli calls the ‘Perfect Fit’, where the Italian firm is market leader.

The markings on the tyres signify that they have been specifically made for a particular model of car, with different symbols indicating different constructors. These tyres are born thanks a shared development programme between Pirelli and the carmakers in question that lasts for around 2-3 years and results in tyres that are precisely tailored to the cars they are destined for. This forms a fundamental guarantee for the owners of these cars that they will be able to obtain the maximum in terms of performance and handling, which characterise the fundamental design of the car.


The P Zero World shop in Dubai is housed in a new 600-metre square building (split between the showroom and workshop) featuring 5 technicians, 2 salespeople and a receptionist. There are four ramps where tyre maintenance can be carried out, using state of the art of machinery. These include the most modern lasers to align wheels, and completely automatic tyre mounting equipment that requires no human intervention and guarantees a perfect job, thanks to technology that ensures no wheel rims are ever damaged.

Furthermore, P Zero World in Dubai is equipped with one of the quickest balancing machines out there that is able to rapidly solve elusive problems, such as vibrations through the steering wheel, that traditional systems cannot identify.

While they wait for work to be carried out, customers can entertain themselves with a life-size Formula 1 simulator and enjoy a real Italian coffee, courtesy of P Zero World, while the technicians look after the car. A ‘Track Expert’ is also at every customer’s disposal, ready to give advice about car set-up and tyre management, as well as specific suggestions when it comes to track driving.

Gaetano Trezza, Pirelli’s Head of Trade & Operative Marketing, said: “Pirelli’s retail strategy is focussed on points of sale activation, in collaboration with partners who are already active on site.

This is certainly the case in Dubai with our distributor Al Hawai, which has worked exclusively with Pirelli for 32 years. Consequently we can rely on a loyal customer base, but above all on the reliability and skill of companies with a passion for our job. P Zero World is the jewel in the crown of this strategy, where clients can discover our brand, exclusive products, and services at the highest level in a unique context. Furthermore, customers get the chance to find out more about our partner brands, which helps us to create an atmosphere that sets P Zero World apart from any other tyre facility. Next up is the opening of P Zero World in Melbourne, Australia.”


Events Coverage

Tokyo Auto Salon 2019 Craziest Cars

TOKYO AUTO SALON 2019 is one of the largest annual custom cars and car-related products show held on 11, 12 and 13 January at Makuhari Messe Tokyo Japan.

Tokyo Auto Salon this year was a great success with more than 330,666 attendees, 906 vehicles from customized cars, Japanese Classic Cars, crazy tuned cars and customized classics from BMW, Ferrari and more.


In this year’s show, lots of great customizers were present onsite such as Kuhl bringing in some of his best work on Nissan GT-R, American Muscle Cars and most importantly Japanese Suzuki and more, in addition to the yearly releases of LibertyWalk and other tuners.

this year as well, we were able to see lots of Nissan vehicles such as the snowmobile 370 z, electric cars and more. the show was also characterized by extreme tuning for classic European cars that marked the sportscars era from the ’80s and 90’s such as Lancia, BMW, and Ferraris.

Tokyo Auto Salon is positioning itself as the place to be when it comes to extreme tuning and crazy stuff beyond imagination, the show is a trendsetter for those who love Japanese cars, Japanese culture or even Japanese tuning on European cars.

For those of you who are not familiar with Tokyo Auto Salon here’s a lesson in history: TOKYO AUTO SALON inaugurated in 1983 as “Tokyo Exciting Car Show” in a bid to establish the custom car culture”. TOKYO AUTO SALON, marked the show’s 37th anniversary, now is the annual car extravaganza covering the gamut of custom car related concerns. The show brings the best opportunity to experience an exciting mixture of the latest trends in the powerful custom car scene and colourful lively entertaining content.

TOKYO AUTO SALON 2020 will take place from Friday 10 to Sunday 12 January 2020 at MAKUHARI MESSE International Convention Complex, Tokyo Japan


Heels & Wheels

The Girls of SEMA Show 2018


Models : Girls of SEMA Show
Country : United States of America

Show : SEMA Show
Year : 2018

Las Vegas is known for being one of the most entertaining cities in the world however only one thing distinguishes this city from its rivals: an event like no other called SEMA Show.

Every year car fanatics and professionals head to Las Vegas Convention Center during the fall season for the best show in the world of Customized Cars, Muscle Cars, Trucks, Pickups and SUV and more.

However, the annual SEMA Show is not only a gathering of gearheads and accessory freaks, but there are also many girls that contribute greatly to the success of the Show.

Many customizers and aftermarket brands such as Continental Tires, Exedy, Motul, Fox Factory, Nexen Tires, Toyo Tires, Ford, Yamaha and many others put great efforts in bringing the hottest girls to their stand.

Being part of the tuners and car community many other brands like Rockstar energy drink also pays great attention to the famous Rockstar girls on their stand.

and not to forget the Calendar girls and famous sexy models on different stands waiting to sign your calendar or poster while people line up for that crazy photo.

Many Car Fanatics consider these hot ladies a crucial part of the show and so do we.

Arab Motor World photographers were there this year at SEMA show 2018 and decided to bring you the latest photos from the hottest girls in SEMA show 2018.

Here are the Best SEMA girls for 2018 part of babes on Cars and Heels on Wheels Section on Arab Motor World Special Reports.

We hope you will enjoy these photos as much as we did enjoy taking them.


Sexy Girls, SEMA Girls, Babes on SEMA Show, SEMA Show 2018, Cars, Trucks, Pickup, Motorcycles, Muscle Cars, Hot Rods


Events Coverage

Automechanika Dubai 2018 that’s a wrap

Automechanika Dubai 2018 came to a successful end last week, with newly inked partnerships, innovative product launches, and educational conference programmes sharing the spotlight at the Middle East and Africa’s largest automotive aftermarket trade fair.

The 16th edition of the annual three-day event concluded on 3rd May at the Dubai International Convention and Exhibition Centre, having welcomed through the gates 31,971 visitors from more than 146 countries.


Trade buyers, dealers, workshop owners, and industry professionals were treated to a wide range of products, solutions and services presented by 1,812 exhibitors from 61 countries, as the buzz on the show floor reflected fresh optimism that Dubai’s regional automotive aftermarket trade hub status is on an upward trend.

According to figures released at the event by Dubai Customs, Dubai imported, exported, and re-exported US$10.9 billion worth of spare parts and accessories in 2017, a three percent increase over 2016.  Dubai’s auto aftermarket trade volume also increased year-on-year, with 2.25 million tonnes of tyres, batteries, engine components and systems shipped through the Emirate in 2017, 8.4 percent up on 2016.

“We’re very pleased with the industry response to Automechanika Dubai 2018,” said Ahmed Pauwels, CEO of organiser Messe Frankfurt Middle East.  “Exhibitor stands have been busy throughout, and the feedback we’re getting is that there’s greater geographic reach in terms of where visitors are coming from this year, which is crucial for our stakeholders to continue to expand their business links and distribution networks.

“We wanted to shine the spotlight on new products and solutions that are shaping the future of the regional auto aftermarket, and to that end our new Innovation Zone proved very popular,” Pauwels added.  “It’s also great to see leading global players in the auto services industry use Automechanika Dubai as a platform to announce new partnerships, underling its important role as a facilitator of business success.”

Pauwels referred to the signing of a memorandum of understanding (MoU) at Automechanika Dubai 2018 between AutoPro, a subsidiary of ENOC (Emirates National Oil Company) and ACDelco, one of the world’s leading automotive spare parts and services brands.

The MoU will see both companies collaborate on a series of service centre locations across the UAE. In the coming year, up to ten sites will become the first AutoPro locations to be certified as authorised ACDelco service centres.

ACDelco, a division of American automaker General Motors, is a regular exhibitor at Automechanika Dubai.  Mohammed Al Fayyad, Customer Care and Aftersales Director for General Motors Middle East, said: “ACDelco’s collaboration with AutoPro is all about offering UAE customers the highest levels of convenience and peace of mind when it comes to receiving the very best automotive after sales service.

“A trusted brand with over 100 years of experience, ACDelco is a global leader in automotive replacement parts and related services; and now, with AutoPro, a staple of auto maintenance in the UAE, car owners will be able to benefit from the expertise of both companies’ combined expertise in both aftersales parts and service.

Automechanika Dubai covers the six product groups of Parts & Components and Electronics & Systems (1,102 exhibitors in 2018) Tyres & Batteries (221 exhibitors), Accessories and Customizing (219 exhibitors), Repair & Maintenance (200 exhibitors), and Car Wash, Care, & Reconditioning (70 exhibitors).

Wolf Oil from Belgium was one of the headline Repair & Maintenance exhibitors, and was showcasing its latest range of oils and lubricants for both passenger cars and heavy duty, off-road vehicles.

Damien Lecompte, Sales Director of Middle-East & Africa at Wolf Lubricants, said: “Automechanika Dubai is a vital touch point for Wolf, where we can talk directly to our partners, get acquainted with their changing needs, and to show how Wolf constantly innovates to enhance and maintain the performance of customers’ engines in the region.

“The Middle East and Africa is a booming market for us, and we’re looking to expand,” added Lecompte.  “We’ve had a lot of new potential prospects at Automechanika Dubai 2018 from the African region and Saudi Arabia, so it has been a great success.”

Automechanika Dubai 2018’s global significance was underlined by the presence of 23 country pavilions and 36 international trade associations, while more than half of the tens of thousands of trade visitors in 2018 came from outside of the UAE.

Automechanika Dubai returned with its popular Truck Competence initiative, where more than 1,500 exhibitors showcased products dedicated to the entire value chain in the truck sector, from truck parts and accessories, to workshop equipment, body repairs and care.

An extended Automechanika Academy programme also offered more insights into the present and future of the MEA automotive aftermarket, spearheaded by the Innovation Zone, where global players such as Renault, WABCO, and Beissbarth presented their latest products that’re ushering in a new era in automotive technology.

The Automechanika Academy also presented the 1st Smart Commercial Vehicles Middle East Conference, where the latest developments in smart, connected, sustainable and intelligent commercial vehicles was under the spotlight.

The 17th edition of Automechanika Dubai will return from 10-12 June 2019 at the Dubai International Convention and Exhibition Centre.