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NEW LAND ROVER DEFENDER EXPEDITION 001

Land Rover has given a first glimpse of the new Defender ahead of its world premiere at the Frankfurt Motor Show on 10 September.

The road to reveal for Land Rover’s most capable and durable 4×4 started in one of the most land-locked locations on earth, among the towering 300m canyons of the Valley of the Castles in the remote Charyn Canyon, Kazakhstan.

Across seven decades of pioneering innovation, Land Rovers have earned a unique place in the hearts of explorers, humanitarian agencies and adventurous families across the world. Proven in the harshest environments on earth, the new Defender maintains this bloodline.

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Beside the peerless luxury and refinement of the Range Rover family and the highly capable and versatile Discovery SUVs, new Defender completes the Land Rover dynasty.

Driven by a passion and respect for the original, new Defender delivers transformational breadth of capability and advanced all-terrain technologies to redefine adventure for the 21st century, while remaining true to the pioneering spirit that has been a Land Rover hallmark for 71 years.

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LAND ROVER ANNOUNCES 70TH ANNIVERSARY CELEBRATIONS WITH WORLD’S MOST REMOTE DEFENDER OUTLINE

After 70 years of all-terrain adventures and global expeditions, Land Rover has once again taken the Defender to new heights.

Stretching over 250 metres, the most remote Defender outline was imprinted on the side of a mountain in the French Alps. The unique snow art was created to announce World Land Rover Day on 30 April, exactly 70 years since the original Land Rover was first shown to the world at the 1948 Amsterdam Motor Show.

The unique image is a tribute to the moment when the engineering director of Rover, Maurice Wilks, first sketched the shape for the original Land Rover in the sand of Red Wharf Bay and proposed the idea to his brother Spencer, Rover’s managing director. The forward-thinking design was christened the ‘Land Rover’, the outline of which we now recognise as the Defender.

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Jaguar Land Rover CEO, Prof Dr Ralf Speth, said: “Land Rover is an iconic brand around the world and the outline of the Defender is instantly recognisable. To reach the landmark of 70 years is truly special and we will mark it with a year of celebrations that represents Land Rover’s ‘Above and Beyond’ spirit and honours the people behind the world’s favourite SUVs.”

Land Rover is inviting fans to join the celebrations in a World Land Rover Day online broadcast. It stars the people who helped create the world’s most-loved 4x4s and Land Rover’s pioneering technologies, from its Series Land Rover and Defender origins, to the introduction of the Range Rover in 1970 and Discovery in 1989.`

Snow artist Simon Beck, who specialises in creating geometric outlines on foot, braved sub-zero temperatures to start the celebrations by creating the Defender outline 2,700m up at La Plagne in the French Alps.

To produce the high-altitude Defender, Beck walked 20,894 steps and 16.5km (10.2 miles) through the French Alps. He said: “Making my snow art requires endurance, accuracy and strength – all attributes shared with the Defender. Its iconic shape is so simple and recognised across the world; this must be the most recognisable piece of art I’ve ever made.”

World Land Rover Day is on 30 April. To watch the broadcast and take part in the celebrations, go to www.youtube.com/landrover at 20.00 BST, 22.00 KSA time and 23.00 UAE time and use the hashtag #LandRover70Years

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DEFENDER LIVES ON: LAND ROVER LAUNCHES V8 EDITION TO CELEBRATE 70TH ANNIVERSARY

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Land Rover today announces a limited-edition high-performance version of the iconic Defender, with up to 150 V8-powered examples re-engineered to celebrate the Land Rover marque’s 70th anniversary in 2018.

The Defender Works V8 pays homage to the early high-powered engines in both the Series III Stage 1 V8 from 1979 and subsequent Defenders including the 50th Anniversary Edition, which are highly sought after by enthusiasts and collectors today.

Defender Works V8 is the most powerful and fastest version that Land Rover has ever created. The 5.0-litre naturally-aspirated petrol V8 powertrain produced 405PS and 515 Nm of torque (the standard Defender delivered 122PS and 360 Nm). The Defender Works V8 will accelerate from 0-60mph in 5.6sec*, while top speed is increased to 106mph.

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Tim Hannig, Jaguar Land Rover Classic Director, said: “It’s fitting that we’ve been able to release the full potential of the iconic Defender, whose much-loved shape remains synonymous with Land Rover, 70 years since it was seen in public for the first time.

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“The idea of reintroducing a V8 Defender was something we were discussing as far back as 2014, when we were still building the Defender in Solihull. We knew the demand was there for a powerful and fast Defender; the Land Rover authenticity is the ultimate finishing touch for discerning clients purchasing these collector’s edition Defenders.”

The V8 powertrain will be fitted to 150 specially-selected and re-engineered Defenders for the 70th Edition, complemented by an eight-speed ZF automatic transmission with sport mode, uprated brakes and handling kit (springs, dampers and anti-roll bars), plus exclusive 18-inch diamond-turned Sawtooth alloy wheels and 265/65 R18 all-terrain tyres.

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Eight standard body colours include two satin finishes – contrasting with a Santorini Black roof, wheel arches and front grille – finished with machined aluminium door handles, fuel filler cap and Defender bonnet lettering. A comprehensive lighting upgrade includes bi-LED headlamps.

Full Windsor Leather interior trim covers the dashboard, door panels, headlining and Recaro sports seats. Land Rover Classic’s own Classic Infotainment System is also fitted.

Both 90 and 110 wheelbase Defender Works V8 derivatives will be available to purchase direct from Land Rover Classic, with prices starting from £150,000 for a 90 in the UK.

A select number of high-performance upgrades inspired by Defender Works V8 will also be available to purchase soon from Land Rover Classic, including power upgrades for the TDCi diesel engine, fast-road suspension and braking kits.

Land Rover intends to continue the Defender lineage and will use its technology, pioneering engineering capability and design expertise to ensure the longevity of the Defender name.

The all-new Defender is subject to further announcements.

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