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Launch of the Official Mustang Club Lebanon!

A.N.Boukather launched the official Ford Mustang Club Lebanon in the upcoming Ford Flagship on Jal El Dib Sea Side Road.

More than 120 Ford Mustang cars invaded the road from Dbayeh to the event’s venue creating a parade that can’t pass unnoticed!

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With more than 300 attendees, from owners, VIP guests, Media and Ford Mustang fans, the 55 years of the undeniable Pony Legacy was celebrated with a wide collection of classic, modern and tuned up Mustang cars that people voted for.

With the support of A.N.Boukather, the club president Nabil Moustafa announced its regulations, plans and events, further to the warm welcome of A.N.Boukather’s CEO Anthony Boukather who confirmed the company’s strong support of the official Club with Large After Sales incentives and support  , reinforced by the presence and promising words of Ford Middle East Regional Manager Bilal Jabak.

Within a unique atmosphere, surprises, dances, music, F&B and the signature roars of hundreds of Mustang beauties, the Mustang nation proved to be the benchmark of automotive clubs in Lebanon.

All Mustang owners are invited to register, follow the Instagram and Facebook Accounts of the Official Mustang Club and join the club while enjoying their own groups and current divisions.

Year after year, A.N.Boukather continues to grow closer to the Lebanese community creating unforgettable experiences with their clients. With it being the official distributor of Ford in Lebanon, the brand is definitely set to achieve what it speaks; and that is to “Go Further”.

ENJOY THE VIDEO BELOW:

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ANB Motors SAL to Drive Ford Representation in Lebanon

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Ford has appointed ANB Motors SAL as its new partner for the sale and service of Ford vehicles and distribution of genuine Ford and MotorCraft® parts in all of Lebanon, the Company announced today. ANB Motors, owned by the Boukather family, a prominent name in the Lebanese automotive market, has acquired the distribution rights from the previous distributor, Folic Automotive.

The new Ford distributor will be ready to welcome and serve Ford customers effective immediately, through its Ford service and maintenance outlet in Nahr el Mot. A new state of the art ANB Motors Ford showroom is also planned to open for business in Jal el Dib by March 2019, offering the latest Ford models including the range of best-selling trucks and SUVs as well as the iconic Ford Mustang muscle car.

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“We are delighted to welcome ANB Motors into the Ford family,” said Mark Ovenden, President of Ford Middle East & Africa. “Offering our customers in Lebanon world-class products and a superior ownership experience is one of our top priorities. Ford is committed to the Lebanese market and our team is working diligently to get the ANB Motors team up to speed and ready to serve customers as soon as possible. We are confident that the Boukather family’s extensive experience, strong market presence and commitment to service excellence will provide our customers with the very best levels of Ford products, services and support that they need, when they need them.”

ANB Motors SAL is part of the A.N. Boukather Group Holding, a prominent family business celebrating 91 years of success in Lebanon, representing various brands in the motoring sector. The company prides itself in its commitment to excellence, innovation, continued development and expertise, as well as entrepreneurship and integrity.

Anthony Boukather, CEO of ANB Motors, said: “We’re thrilled to be appointed as Ford’s official importer-dealer for all of Lebanon. ANB Motors is committed to delivering some of the best vehicle ownership experiences to Ford customers. Our entire team is eager to begin serving our customers and offer the world-class products that the Ford brand offers.”

Effective immediately, Ford customers can contact ANB Motors by calling: +961-1- 888298; or emailing: info@anbholding.com. As for 24-hour Roadside Assistance, customers in Lebanon who need this type of support may contact: +961-1-806670. The regional Ford Motor Company Customer Service Division may also be reached on menacac@ford.com for any concerns or questions.

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Ford Mustang Celebrates 54 Years of True Muscle Car

The legendary Ford Mustang turns 54 years old today and shows no signs of slowing down. Global demand for the new 2018 model has driven Ford Mustang to its third straight year as the best-selling sports coupe in the world, while its social media status as world’s most hashtagged car proves that passion for this motoring icon is stronger than ever with fans of all ages.

Global Mustang registrations in 2017 totaled 125,809 cars, according to Ford analysis of the most recent new light vehicle registration data from IHS Markit. This data – compiled from government and other sources and capturing 95 per cent of global new vehicle volumes in more than 80 countries – puts Mustang ahead of all other sports coupe competitors worldwide.

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“Demand for Mustang continues to be very strong,” said Crystal Worthem, Marketing director, Ford Middle East & Africa. “Even more encouraging is that, with the updated 2018 Mustang shortly making its way to our region, customers will no doubt love all the great new technologies it will offer, including the all-new 10-speed automatic transmission, the new active valve performance exhaust, and of course, the 12-inch customisable digital instrument cluster which it gets from the Ford GT.”

Of the nearly 126,000 vehicles registered worldwide, Ford reported 81,866 of those were registered in the United States, meaning just over one-third of all Mustang registrations are occurring in export markets. The most popular configuration worldwide is the Mustang GT with the 5.0-litre V8.

While sports cars have traditionally skewed toward male buyers in the United States, Mustang is increasingly finding favour with women. In an environment of relatively flat sports car sales to women, Ford research shows a 10 per cent gain in women buying Mustang in the last five years.

Since global exports began in 2015, through December 2017, Ford has sold 418,000 Mustangs around the world.

Sports coupes, as defined by IHS Markit, include two-door and convertible models.

Social Media Superstar

While the Ford Mustang was born in the 1960s, its enduring legacy means it currently enjoys unparalleled social media status all over the globe. It is the world’s most hashtagged car* on Instagram for 2017.

To celebrate Mustang’s popularity, and to mark its 54th anniversary, Ford Middle East unveiled a stunning mosaic made of up of hundreds of regional Mustang fan photos neatly arranged to form the Pony car’s iconic emblem, an exceptionally unique creation presented for the first time ever in the region.

In the lead up to Mustang Day, Ford asked fans in the Middle East to post pictures of their Mustangs to Instagram with the hashtag #Mustang54, with those images accumulated and compiled to create a mosaic – a first-of-its-kind in the region. Contributors can zoom in on the picture here to find their car’s place in this epic image.

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World Championship-Winning M-Sport Ford Fiesta WRC Rally Car Joins Exclusive LEGO® Speed Champions Range

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Ford, The LEGO Group and rally specialists M-Sport revealed a new model from the LEGO® Speed Champions range that is set to bring the thrill of the rally stage to living room floors – the title-winning M-Sport Ford Fiesta WRC rally car.

The designers at LEGO have recreated the striking looks of the M-Sport Ford Fiesta WRC car complete with powerful wheel arches and dramatic front and rear spoilers.

The new set includes a choice of wheel trims, two interchangeable bonnets – one featuring spotlights for night driving, authentic miniature race-graphics and a driver minifigure with helmet and racing overalls that can be placed inside the car through the removable windshield.

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When complete, the 203-piece Ford Fiesta M-Sport WRC LEGO Speed Champions model measures 6 centimetres (2 inches) high and wide, and 13 centimetres (5 inches) long.

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“With two World Rally Championship titles and five rally victories in 2017, it’s hard to think of a more worthy addition to the LEGO Speed Champions range than the M-Sport Ford Fiesta WRC car”, said Mark Rushbrook, Ford global director of Motorsport. “The LEGO Speed Champions series is a fun way to celebrate the success of Ford cars in motorsport. We hope it will inspire future generations of car designers, engineers and rally drivers.”

The M-Sport Ford Fiesta WRC car last year powered to victory in both the FIA World Rally Championship Drivers’ and Manufacturers’ competitions, driven by Sébastien Ogier and co-driver Julien Ingrassia, who are driving for the new M-Sport Ford World Rally Team this year alongside upcoming talent Elfyn Evans co-driver Daniel Barritt.

Powered by Ford’s 1.6-litre EcoBoost petrol engine, the real-life M-Sport Ford Fiesta WRC rally car has already started the 2018 World Rally Championship season in winning-style with victory for Ogier and Ingrassia at Rallye Monte-Carlo in January.

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Ford and LEGO have also introduced a new 1968 Ford Mustang Fastback model to the LEGO® Speed Champions range. The 184-piece kit features green bodywork with gold-coloured wheels and comes with a timing board, race-graphics stickers, removable windscreen and a minifigure driver wearing a classic-style racing suit.

The iconic Ford GT40 and new Ford GT racing cars that won Le Mans 24 Hours in 1966 and 2016 are also available as part of the LEGO Speed Champions collection.

The new LEGO Speed Champions M-Sport Ford Fiesta WRC rally car and 1968 Mustang Fastback will be available to order at LEGO.com/shop from March 1, 2018.

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