Aftermarket News

Extreme E SUV premieres with Continental tyres

Two new Continental tyre types, specially developed for the off-road racing series Extreme E SUV, have made their global debut. The unveiling of these cutting-edge products follows the announcement earlier this year of Continental’s partnership with the electric racing series. As a founding partner, Continental, the premium tyre manufacturer, is set to provide tyre technology for this unprecedented rally driving competition.

The new tyres, with summer and winter tyre technology and designed for the world’s toughest driving conditions, were presented to the public at the Goodwood Festival of Speed along with the unique electric sports utility vehicle. Together, driver, car and tyres will tackle some of the most extreme locations across the globe, from the Himalayas and the Arctic to the Indian Ocean and deserts.

Karel Kucera, Managing Director for the Middle East and Africa at Continental, commented: “At Continental, we pride ourselves as leaders in ground-breaking automotive technology and so our partnership with Extreme E comes naturally. With the cutting-edge tyre designs that we developed for Extreme E SUV, we guarantee perfect grip for acceleration, braking and precision handling on the toughest tracks.”


All Extreme E teams must use the same set of standardised equipment, created and assembled by motorsport manufacturer Spark Racing Technology, equipped with a battery manufactured by Williams Advanced Engineering, as well as Continental tyres.

Prototype testing of the electric SUV has now begun in earnest, with substantial tyre technology contributions from Founding Partner, Continental. Each Extreme E team will receive two sets of summer and winter tyres, optimised for every conceivable facet of performance and safety required by their electric SUVs.

The race series is due to commence in 2021.

Extreme e SUV Continental Tires Offroad New Tires Tyres Goodwood Summer Tyres Offroad Tyres SUV Race Offroading Dubai Electric Cars Electric Race E-Race E-Offroad Continental

Extreme E electric SUV


Aftermarket News

Continental opens flagship Middle East service centre in Dubai

Continental, the premium German tyre and automotive technology company, today opened its largest Middle East service centre in Dubai. The brand-new full-service facility, which has been launched in partnership with Royal Step Car Services, will provide customers in the UAE with a one-stop shop for all their car servicing needs.

Continental’s new flagship facility has more than 10 service bays and offers a full range of premium tyre and car care services. These include, tyre repairs and fitting, wheel alignment, battery servicing, air conditioning servicing, oil changes, electrical work, brake services, car wash, car accessories and other general maintenance. There is also a dedicated customer waiting area and product display area.

The new service centre, which is located on 4th Street in Al Quoz 1, was opened by executives from Continental, Royal Step Car Services and Emirates for Universal Tyres (EUT), the sole distributor for Continental in the UAE. Present at the official launch ceremony were Karel Kucera, Managing Director of Continental Middle East and Shaun Smith, General Manager at EUT, who both handed over the certificate of authorised dealership to Hassan El Haj, Managing Director of Royal Step Car Services.


The opening of the new facility is the latest in a series of developments that have seen the German brand significantly enhance its support for customers across the UAE and Middle East. The new Generation 6 range of tyres, which have been developed specifically for the region, were launched last year, while a new parts warehouse, allowing smoother parts supply, was opened in Jebel Ali earlier this year.

Continental Tires Service center in Middle East

Commenting on the opening, Karel Kucera, Managing Director of Continental Middle East, said: “This new flagship service centre allows Continental to make its premium range of tyres and other services even more accessible to customers in Dubai. It also demonstrates the commitment of both Continental and our UAE partner Royal Step Car Services to all of our customers, whether they be private individuals or companies, at a time when we are experiencing increased demand across the region.”

Hassan El Haj, Managing Director of Royal Step Car Services, said: “The investment in this new facility ensures that we lead the market when it comes to offering customers the best in terms of both servicing and products. Everything has been done to make each visitor’s experience a special one, which we believe will appeal to customers in Dubai who are very much accustomed to receiving the best.”

Continental Tires Service center in Middle East

Shaun Smith, General Manager at EUT, commented: “We are pleased to welcome Royal Step Car Services as an authorised dealer and further broaden the Continental family in the UAE. Under the guidance of Mr El Haj, they have developed a first-class one-stop shop that will contribute to the growing sales of Continental’s premium products for the coming years in the emirates.”

2019 will also see the Middle East launch of Continental’s new digital tyre monitoring platform, ContiConnect™. Designed especially for commercial vehicles, the new platform helps fleets to maximise efficiency and send alerts if tyre pressure deviates from the defined value. This follows the arrival earlier last year of ContiPressureCheck™, a first-of-its-kind monitoring system for buses and trucks that continuously monitors tyre pressure and temperature.


Aftermarket News

Continental Announces 2019 Middle East Arrival for New Digital Tyre Monitoring Platform ContiConnect

ContiConnect Depot-R

Continental, the leading automotive, tyre and technology company, has announced that its new digital tyre monitoring platform for commercial fleets, ContiConnect, is set to be introduced in the Middle East by 2019. This efficient solution for remote tyre monitoring helps fleets to maximise efficiency and sends alerts if tyre pressure deviates from the defined value.

By providing this information the new platform allows fleets to benefit from a reduced number of breakdowns, lowers maintenance costs, and generates value by increasing the vehicle’s uptime. ContiConnect allows fleet managers to act proactively instead of fixing problems reactively, not only for single vehicles but for entire commercial fleets, such as trucks, buses, industrial or earthmoving vehicles

Juan Uruburu, Head of Sales, Commercial Vehicle Tyres, Continental Middle East, said: “ContiConnect is the starting point for Continental to become a profound partner for tyre-related data services. We are taking a huge step forward in our evolution from a premium tyre manufacturer to a solutions provider with this new digital tyre monitoring platform, which will provide a whole host of important benefits to customers in the Middle East from 2019.”


The introduction of ContiConnect follows the arrival in the Middle East earlier this year of ContiPressureCheck™, a first-of-its-kind monitoring system for buses and trucks that continuously monitors tyre pressure and temperature via sensors placed inside the tyre.

ContiConnect consists of different components that can be combined in multiple ways:

  • Tyre sensor – making the tyre intelligent

The tyre sensor connects the vehicle’s tyres with the outside world. It is mounted on the tyre’s inner liner, the optimal mounting position to ensure precise measurement of both tyre pressure and temperature. Further, the sensor is protected from damage or theft. Both a retro-fit and a pre-fit solution are available. Continental’s intelligent tyre has a pre-installed sensor, making it faster and more convenient for fleets to start digital tyre monitoring, while ensuring the housing is correctly installed within the tyre first time around.

  • Yard reader station – the receiver for tyre data

The yard reader station is the connecting component between the tyre sensor and Continental´s backend. It reads the data off the sensors as the vehicle passes by the receiver in the yard and sends the data to the backend where it is analysed and interpreted. The yard reader station is installed at the fleet´s frequent touch points, like washing bay, gas station or other check-points.

  • Web portal – interface to the entire fleet

The web portal is the interface where fleet managers can proactively, and remotely, monitor and track the tyre condition and performance of all vehicles within their fleet. The browser-based portal offers various display options and can be accessed from any type of device. It shows the history of the tyre data and enables retrospective analyses.

  • Notifications – Keeping fleet managers informed

The solution notifies fleet managers via e-mail or SMS and suggests corrective measures where necessary. The notifications allow the fleet managers to better plan tyre maintenance and ensure timely information about deviations. For the entire fleet this means higher uptime and less maintenance.


Aftermarket News


This year Continental has expanded its range of summer car tyres even further, with the new portfolio now featuring over 200 new items. There are new sizes across sports cars to compact city cars. As a result, the German tyre manufacturer now offers one of the world’s most extensive ranges of tyres for cars, SUVs and light commercial vehicles.

PremiumContact 6 – Safety and precision handling from mid-range to luxury–

With the PremiumContact 6, Continental successfully bridges the gap between a tyre with high ride comfort and a tyre for more sports orientated models. It unites ride quality, precision steering response, maximum safety and good environmental properties in a single product. The development engineers have come up with new compounds – creating a new tyre design taken from the SportContact 6 and tread pattern that offers an improved comfortable ride. The outcome is a product that delivers improvements in handling performance, rolling resistance, mileage and ride quality of up to 15 percent compared to its predecessor.


The PremiumContact 6 is manufactured in 120 sizes for rims from 16-22 inches. The current range covers tyre widths between 205 and 325 mm with aspect ratios between 30 and 65 percent and approvals for speeds of between 130 mph and 186 mph.

SportContact 6 – A high-tech tyre enters new dimensions

With the SportContact 6, Continental boasts a super sports tyre for the high-performance sector – a tyre that has a substantial edge over its predecessor, particularly in terms of handling, steering precision and high-speed capability. Continental’s development engineers have reformulated the chemical composition of the tread strip, redesigned the tread pattern and revamped the construction of the tyre.

There are almost 80 sizes available for 18-23 inch rims, with tyre widths from 225 to 335 millimetres and aspect ratios between 25 and 45 percent. The SportContact 6 is approved for speeds of up to 218 mph.

ContiEcoContact 5 – Safety and fuel efficiency aligned in one tyre

Combining short braking distances on wet and dry roads with low rolling resistance used to be considered the ultimate challenge. In the ContiEcoContact 5, Continental has a tyre that combines the two attributes with ease. The tyre developers introduced changes in all aspects of the tyre. The result, combined with shorter braking distances on wet roads, is a 20 percent drop in rolling resistance and 12 percent more mileage. The ContiEcoContact 5 is manufactured for a breadth of cars from 13-20 inch rims, widths of 165 to 245 millimetres and with approvals for speeds of up to 186 mph.

Proven test success and manufacturer approvals

Since around one third of all new European-built cars are factory-fitted with premium tyres from Continental, there is also an extensive range of replacement tyres available that have been produced to the car manufacturers’ specifications. These can be ordered from local retailers as well as from car dealers. With the SportContact 6, PremiumContact 6 and ContiEcoContact 5, Continental has the right tyre for almost any needs. In tyre UK tests, Continental products continue to scoop best-in-test accolades – with the PremiumContact 5 currently holding the Auto Express 2017 best summer tyre. The Sport Contact 6 gained pole position in its first UK tyre test, winning the 19 inch 2016 EVO summer tyre test – boasting very strong wet and dry handling.